Shipping to United States

Double Decade: Twenty Years of IUTER in Milan

Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community.

  • Photography: Piotr Nepsuj
  • Stylist: Anna Carraro
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community.

IUTER celebrates 20 years with a campaign starring 20 symbolic characters from the brand’s past, present and future.

Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66057

DOUBLE DECADE

2002-2022: an ode to the history of IUTER. The “Double Decade” capsule combines original graphics and garments from 2002 with the high material and production quality achieved over two decades of experience.

IUTER brings back its first ever logo (designed on Paint in 2001) along with other iconic elements from the era that perfectly reflect the founding spirit of the brand, such as the “Training kills riders. Go Party!” t-shirt, which perfectly sums up the philosophy of the IUTER crew.

DISCOVER THE COLLECTION

Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66043
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66051
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66050
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66049
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66048
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66047
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66046
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66045
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66044
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66032
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66042
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66041
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66040
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66039
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66038
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66037
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66036
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66035
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66034
Double Decade: Twenty Years of IUTER in Milan Count your age by friends, not years. IUTER celebrates 20 years with its double-decade community. | Image 66033
Subscribe now